The Digital Transformers Dilemma speaks to companies that need to transform their traditional business model. The book explores how to strike a balance between maintaining profitability in the core business while at the same time establishing the new digital business. This holistic look at the two S-curves (instead of just zeroing in on 2nd S-curve champions and ignoring the core business) is a departure from most of what readers are likely to have come across in the past. We focus on the interaction and establishing a bridge between the core business S-curve and the new business S-curve, because the 1st S-curve will remain important for the time being. The core part of the book explains how to set up the right infrastructure for digital transformation: flexible organization, technology as an enabler, process set-up, etc. It also explains the crucial soft skills required. | The Digital Transformer's Dilemma by Karolin Frankenberger, Paperback | Indigo Chapters