The following text field will produce suggestions that follow it as you type.

Loading Inventory...

Indigo

The Circuit Of Mass Communication by David Miller, Paperback | Indigo Chapters

From David Miller

Current price: $81.95
The Circuit Of Mass Communication by David Miller, Paperback | Indigo Chapters
The Circuit Of Mass Communication by David Miller, Paperback | Indigo Chapters

Indigo

The Circuit Of Mass Communication by David Miller, Paperback | Indigo Chapters

From David Miller

Current price: $81.95
Loading Inventory...

Size: 0.68 x 9 x 16

Buy OnlineGet it at Indigo
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Indigo
The Circuit of Mass Communication moves beyond the narrow focus of recent work in media and cultural studies to examine the whole process of interaction between the media and the social world. Rejecting approaches that focus only on production, discourse, or audience reception, this new volume examines promotional strategies, government advertising, media production, representation, and audience responses as well as broader impacts on policy, culture, and society. Using a detailed analysis of the struggle over representation during the AIDS crisis, the authors reveal the power of media to influence public opinion and the complex interaction between media coverage audience responses, and contemporary power relations. Based on extensive empirical research, this book offers a range of challenging insights on media power, active audiences, and moral panics that will be of value to media students, sociologists, and social policy and health specialists. | The Circuit Of Mass Communication by David Miller, Paperback | Indigo Chapters

More About Indigo at St. Vital Centre

Canada's Largest Bookstore. Indigo is the largest book, gift and specialty toy retailer in Canada

Powered by Adeptmind