Home
Selling to the Affluent by Thomas Stanley, Paperback | Indigo Chapters
Loading Inventory...
Indigo
Selling to the Affluent by Thomas Stanley, Paperback | Indigo Chapters
From Thomas Stanley
Current price: $37.95
![Selling to the Affluent by Thomas Stanley, Paperback | Indigo Chapters](https://dynamic.indigoimages.ca/books/9780070610491.jpg?scaleup=true&width=600&quality=85&lang=en)
![Selling to the Affluent by Thomas Stanley, Paperback | Indigo Chapters](https://dynamic.indigoimages.ca/books/9780070610491.jpg?scaleup=true&width=600&quality=85&lang=en)
Indigo
Selling to the Affluent by Thomas Stanley, Paperback | Indigo Chapters
From Thomas Stanley
Current price: $37.95
Loading Inventory...
Size: 1.1 x 8.9 x 1.5
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Indigo
In this classic of marketing literature, best-selling author Tom Stanley explains the mindset and buying patterns of wealthy individuals. Stanley shows salespeople how to approach this enormously attractive market, open doors, appeal to the "hot buttons" of the affluent, and sell to extremely successful people. He provides insights into different affluent groups including:Business owners Sales professionals Women Asian Americans Retired millionaires Stanley also discusses how to sell both tangible products, such as luxury cars and real estate, as well as intangibles, such as financial services. Selling to the Affluent is the most authoritative and comprehensive guide available for selling products and services to the affluent market. | Selling to the Affluent by Thomas Stanley, Paperback | Indigo Chapters