The following text field will produce suggestions that follow it as you type.

Loading Inventory...

Coles

Seducing the Subconscious by Robert Heath, Hardcover | Indigo Chapters

From Robert Heath

Current price: $50.95
Seducing the Subconscious by Robert Heath, Hardcover | Indigo Chapters
Seducing the Subconscious by Robert Heath, Hardcover | Indigo Chapters

Coles

Seducing the Subconscious by Robert Heath, Hardcover | Indigo Chapters

From Robert Heath

Current price: $50.95
Loading Inventory...

Size: 20.3 x 228.6 x 19.2

Buy Online
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
Our relationship with ads: it's complicated A must-read for anyone intrigued by the role and influence of the ad world, Seducing the Subconscious explores the complexities of our relationship to advertising. Robert Heath uses approaches from experimental psychology and cognitive neuroscience to outline his theory of the subconscious influence of advertising in its audience’s lives. In addition to looking at ads’ influence on consumers, Heath also addresses how advertising is evolving, noting especially the ethical implications of its development. Supported by current research, Seducing the Subconscious shows us just how strange and complicated our relationship is with the ads we see every day. | Seducing the Subconscious by Robert Heath, Hardcover | Indigo Chapters
Powered by Adeptmind