From the Reign by PAJ Collection. Reign is an exquisite Canadian Collection of modern fine jewellery made for every woman, without the fine jewellery price tag. Experience the luxury of perfectly cut, diamond-like cubic zirconia evil eye stations with black spinel and created sapphire, set in luminous sterling silver that will sparkle endlessly from day into night. Unparalleled in quality, this timeless piece is dipped in rhodium for a lustrous, radiant finish.