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Indigo

Emotion And Reason In Consumer Behavior by Arjun Chaudhuri, Hardcover | Indigo Chapters

From Arjun Chaudhuri

Current price: $266.50
Emotion And Reason In Consumer Behavior by Arjun Chaudhuri, Hardcover | Indigo Chapters
Emotion And Reason In Consumer Behavior by Arjun Chaudhuri, Hardcover | Indigo Chapters

Indigo

Emotion And Reason In Consumer Behavior by Arjun Chaudhuri, Hardcover | Indigo Chapters

From Arjun Chaudhuri

Current price: $266.50
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Size: 1 x 9 x 0.8

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Emotion and Reason in Consumer Behavior provides new insights into the effects that emotion and rational thought have on marketing outcomes. It uses sound academic research at a level students and professionals can understand. | Emotion And Reason In Consumer Behavior by Arjun Chaudhuri, Hardcover | Indigo Chapters

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