Dove Argan Oil + Repair Shampoo progressively nourishes the strands from within so that your hair looks and feels supremely soft and manageable with every use. This nourishing shampoo is formulated with argan, coconut and marula oils to visibly repair and nourish hair from within. This shampoo for damaged and dry hair is formulated with an oil blend -- Argan, Coconut and Marula Oils -- to help repair hair damage without weighing it down. Dove Argan Oil + Repair Shampoo is designed with two-way care to progressively nourish your hair from within. The paraben-free and dye-free shampoo helps to visibly repair hair damage with a formula that is 92% Natural Origin. 92% of our formula, including water, is of natural origin, meaning it’s unchanged from nature or, after some processing, keeps over 50% of its original structure. Dove has drawn inspiration from the nourishing properties of oils to bring you Dove Argan Oil + Repair Shampoo and Conditioner hair products. How to use: If you want your hair to feel beautifully smooth and soft, just massage this Dove Argan Oil + Repair shampoo to wet hair and rinse well. For best results, follow with Dove Argan Oil + Repair Conditioner. Unilever’s ongoing work on alternatives to animal testing for more than 30 years, and its commitment to promote their adoption globally, has been recognized by PETA, which has listed Unilever as “a company working for regulatory change.” Globally, Dove does not test on animals and is certified by PETA as Cruelty-Free.