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City Branding by K. Dinnie, Hardcover | Indigo Chapters
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City Branding by K. Dinnie, Hardcover | Indigo Chapters
From K. Dinnie
Current price: $233.95
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Indigo
City Branding by K. Dinnie, Hardcover | Indigo Chapters
From K. Dinnie
Current price: $233.95
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Size: 0.94 x 9.25 x 1.25
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The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together with relevant real life cases. | City Branding by K. Dinnie, Hardcover | Indigo Chapters