Business administration refers to the management of a business. It involves overseeing and supervising business operations, decision-making, organization of people and resources to achieve targeted goals. It comprises of a number of important branches such as human resource management, financial management, marketing management, strategic management, etc. This book attempts to understand the multiple branches that fall under the discipline of business administration and how such concepts have practical applications. The topics included in this book are of utmost significance and bound to provide incredible insights to readers. For all those who are interested in business administration, this book can prove to be an essential guide. | Business Administration by Bernard Geller, Hardcover | Indigo Chapters