Betty Crocker is one of the most famous names in North America has been bringing you quality products since 1924. The tradition continues with the line of Betty Crocker appliances. This Betty Crocker stand mixer offer a stylish contemporary, ergonomic styling with decorative chrome accents, soft-touch handle in a elegant red metallic finish. Along with all the great features you want in a stand mixer, this mixer actually detaches to become handheld hand mixer making this 2 appliances in one. This stand mixer has 300 watts of peak power for a variety of your mixing needs with 7 speeds with Power-Up burst. The chrome plated professional blade beaters and dough hooks, 3.0L (3QT) stainless steel mixing bowl are dishwasher safe for easy cleaning. This mixer has a beater eject button, turbo speed burst on all speed settings, tilt locking head for easy removal of ingredients.